Facebook Rolls Out New Brand Page Design | Wildfire Social Media Marketing Blog

The new look of business pages is currently available for voluntary upgrade, but it will be rolled out to all business pages on March 10.  We recommend you wait for a few days to upgrade to the new Facebook page design since we noticed some bugs with the new page design that affect Facebook tab applications. We’re confident that Facebook will fix these issues in the coming days.

But it wasn’t a disaster. In fact, it turned into a social media donation drive thanks to Dogfish Head, which asked its Twitter followers to donate money or blood to the Red Cross then tweet about it using the #gettngslizzerd hashtag. A bunch of Twitter users did so, and some bars are even reportedly offering Dogfish beers to folks who prove that they donated. Of course, the Red Cross warned in a follow-up blog post that you shouldn’t drink alcohol immediately after giving blood!

In the end, this faux pas turned into a win for everyone. Twitter users got a laugh, the Red Cross got donations, and Dogfish got brand exposure.

http://www.tecca.com/news/2011/02/16/american-red-cross-accidentally-tweets-about-beer-gets-tons-of-donations/
Over the past several days, Twitter and other social media platforms have been flooded with links, images and information about the current political crisis in Egypt. Social media intelligence firm Sysomos has analyzed a lot of the Egypt-related tweets and mined them for important cues, such as keywords and location data, that might show us just how news and information about Egypt are being disseminated via social media. Twitter has been framed — by its founders, no less — as an important news-bearing medium in this any many other situations of global portent. Even while the service, and in fact, all Internet access, has been intermittently blocked in Egypt during the crisis, news, video clips and images continue to spread around Twitter with the greatest urgency. In fact, Google today launched a voice-to-Twitter service specifically to assist Egyptian Twitter users wishing to act as citizen journalists. “Given how social media is being increasing leveraged as a real-time reporting tool,” said Sysomos strategist Mark Evans, “we wanted to look at how many people are using Twitter in Egypt, Tunisia and Yemen — places in which there is active political protest. “We analyzed 52 million Twitter users, and discovered that only 14,642, or 0.027%, identified their location as Egypt, Yemen or Tunisia… It is important to note this number probably doesn’t reflect the number of Twitter users since many users in Egypt, Tunisia and Yemen likely do not provide their location information to protect their identities.” Still, with all the tweets containing keywords like “Egypt” and “Yemen,” Sysomos had a lot of data to work with. Using the company’s Media Analysis Platform (MAP), Sysomos analysts created the following visual overview of Twitter users’ response to the Egyptian crisis:
Pop-upView Separately

Over the past several days, Twitter and other social media platforms have been flooded with links, images and information about the current political crisis in Egypt.

Social media intelligence firm Sysomos has analyzed a lot of the Egypt-related tweets and mined them for important cues, such as keywords and location data, that might show us just how news and information about Egypt are being disseminated via social media.

Twitter has been framed — by its founders, no less — as an important news-bearing medium in this any many other situations of global portent. Even while the service, and in fact, all Internet access, has been intermittently blocked in Egypt during the crisis, news, video clips and images continue to spread around Twitter with the greatest urgency. In fact, Google today launched a voice-to-Twitter service specifically to assist Egyptian Twitter users wishing to act as citizen journalists.

“Given how social media is being increasing leveraged as a real-time reporting tool,” said Sysomos strategist Mark Evans, “we wanted to look at how many people are using Twitter in Egypt, Tunisia and Yemen — places in which there is active political protest.

“We analyzed 52 million Twitter users, and discovered that only 14,642, or 0.027%, identified their location as Egypt, Yemen or Tunisia… It is important to note this number probably doesn’t reflect the number of Twitter users since many users in Egypt, Tunisia and Yemen likely do not provide their location information to protect their identities.”

Still, with all the tweets containing keywords like “Egypt” and “Yemen,” Sysomos had a lot of data to work with. Using the company’s Media Analysis Platform (MAP), Sysomos analysts created the following visual overview of Twitter users’ response to the Egyptian crisis: